Pearls of Wisdom

Things we think and things we think you should know.

Why Branding is Essential to Your Business

So you have an awesome logo and you think you are good to go. Stop. Right. There. While a logo is an essential part of the image of your company, it can’t stand alone to create that warm fuzzy feeling that your customers or potential customers connect and identity with; that’s where branding swoops in […]

Read More…

How to Stay on Top of SEO Trends

The rules of the search engine optimization (SEO) game are constantly changing, seemingly as quickly as the seasons. What worked well just a few months back may no longer be relevant today. With so many factors playing into the mix including backlinks, hashtags, shares, videos, images, keywords, etc., how do you stay up on the […]

Read More…

How to Be Part of a $600+ Billion Revenue Stream

Are you missing out on a vital source of revenue? U.S. e-commerce sales have already surpassed $396 billion and are predicted to grow to $684 billion by 2020, according to Statista. Online shopping is the way of the world and your customer base is worldwide on the other side of the screen. The User Experience […]

Read More…

Does My Website Need a Blog?

The benefits of adding a blog to your website are tenfold, but first, let’s start with what a blog is. Think of a blog as an ongoing stream of telling your story, who your company is, and use it to become a resource to others in your company’s industry. It’s also a way to bring […]

Read More…

How to Choose the Best CMS

You’ve got a fantastic web design made, now what? Now it’s time to get it up and running to perform useful operations. The next major thing to consider is which Content Management System (CMS) is right for your business. This is the platform where your data is formatted, managed, published, and has revision controls. Choosing […]

Read More…

How Much Should A Website Cost

Learn How Much Should A Website Cost & Get Answers to Other Frequently Asked Questions How much should a website cost? There is no one size fits all answer; it depends entirely on what you need. It’s like asking how much a car costs, you can buy an old beat up car for $200 or […]

Read More…

Custom vs.Template Pros and Cons

So, you want a new website? While making that decision may seem like the most important step, it is really just the beginning. Perhaps the most vital decision you will make is whether to choose a template or hire a company or freelancer to build you a custom site. There are pros and cons to […]

Read More…

Laravel Used to Build Fanoptic

Just a quick post to talk about the newest site we just launched fanoptic.com, that uses PHP, Laravel, Heroku, Queues, Scheduling, Emails, you name it. We want to know what you other developers in the Laravel community are interested in hearing about this project? Let us know on twitter! Also let us know on twitter what’s your favorite […]

Read More…